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Developed a lead generation strategy to earn retail placement in the health and wellness aisles of major retailers like Costco and Target, while also selling into smaller retail environments inside of fitness centers, including CrossFit. Also conducted outreach to personal trainers and fitness influencers.

Expansive retail outreach to cannabis dispensaries and wellness distributors for a product used to infuse flavors into homemade edibles.


Created wide ranging partnerships for a culinary infusion device used frequently in the cannabis community, including media, influencer, affiliate and retail partnerships, including a six figure international distribution deal in Latin America.